Internet Marketing 101: Your All-In-One GuideInternet marketing can be a great way to increase the success of your business. The following article should provide you with a basic understanding of internet marketing strategies and how your business can benefit from an online marketing campaign.
A site-wide link is a link that you can add to every page of your website. A typical place to put them is the very bottom of the website. This link structure can be useful for directing users to a central page that contains things like order forms or sales pitches. Keep your site-wide links in a single menu that makes it easy for visitors to get from one part of your site to another. Menus need to be arranged logically, with concise descriptions for each page.
Do not neglect the 'hidden' part of your website when you are coding it. A meta tag is an excellent example. When search engines try to determine the purpose of your site, the first thing they examine are these tags. In order to drive traffic to your site, use meta tags that are most relevant and then use a few alternative tags also. Choose meta tags that are relevant and will be used by your target customers and potential clients. Take care to not overuse meta tags. Your best bet? If you are not sure if you should use a keyword as a meta tag, then don't.
H tags refer to HTML tags used to mark how important a text is. Tags that make the test large and bold are the most important tags to place. Use these tags for your titles and the paragraphs that are short, yet important. Your main title should have the tag